THE BIT THEY DIDN'T PUT ON THE BOX.
Does the signal know what the cable cost?
Boutique "audiophile" brands market home theater cables wrapped in braided nylon for £80–£200+. The structural copper shielding, gauge, and signal transmission capabilities are completely identical to heavy-duty, tour-grade Mogami or Van Damme microphone cables used in commercial music venues for £15–£25.
SO WHAT'S THE CATCH?
Compare cable construction, termination, length and electrical specification.
“The interesting bit isn't the badge. It's what happens when you search for the part behind it.”
THE INTERNET DETECTIVE'S CHECKLIST
Look for complete part numbers and revisions, make sure you're comparing the same quantity, and check the exact model/application. That's especially important with electrical, braking, steering, battery and other safety-related components.